Mud Is Proud 🌈

Mud Is Proud 🌈

This year, Mud is proud to support LGBT Youth Scotland in honour of Pride, whose aim is to make Scotland the best place to grow up for the LGBT youth. In our hometown of Glasgow, the Pride March returns this Saturday 25th June. To celebrate we have created limited edition mini dried bouquets for £10 each and the full £10 will go to LGBT Youth Scotland to support the LGBTI young people.

Why Mud 

Pride is hugely important to Mud as it represents and embodies our ethos as a community, Mud’s core mission is to celebrate those that we love and encourage self-love. This can only be truly achieved if we accept and love ourselves no matter who we love or how we express ourselves. Pride represents our belief of celebrating love and friendship in its truest form through a community of acceptance and equality. At Mud, we want to celebrate the LGBTQ+ community to be proud of who they are, how far they’ve come and to continue the positive work to progress towards equality. 


For those of you who may not be so familiar with Pride, its origins started in 1969 where protests took place known as the Stonewall riots. During these riots, LGBTQ+ people fought for their rights against police harassment, notably including Marsha P Johnson and Stormé DeLarverie who were prominent figures in this historic moment. In late June 1969, police raided a popular gay bar called the Stonewall Inn in New York City. Police raids weren’t uncommon in gay bars, but those there were tired of the discrimination and began to fight back. This conflict lasted for days and since then, annual events in June have taken place to celebrate and commemorate those who have fought against oppression of LGBTQ+ rights. Pride has been celebrated in the UK for decades, and this year notably marks the 50th anniversary in London. In our home city, Glasgow’s Pride festival is the largest of its kind in Scotland and will be returning after two years to celebrate with the annual march and events taking place this weekend on Saturday 25th June. 

Pictured 📷: Marsha P Johnson. Marsha was an American gay liberation activist and self-identified drag queen. Known as an outspoken advocate for gay rights, Johnson was one of the prominent figures in the Stonewall uprising of 1969.


Charity & our Limited Edition Bouquet

Our chosen charity for this year’s Pride is LGBT Youth Scotland. They are Scotland’s national charity who work with young people aged between 13-25, their aim is to make Scotland a great place to grow up for lesbian, gay, bisexual, transgender and intersex young people. We recognise that growing up can be challenging and can be even harder if you are struggling with your identity. We want to support this charity as they are making a significant impact on young people’s lives in Scotland. Support and donations for this charity will help them to continue their incredible work. In honour of Pride and to support LGBT Youth Scotland, we have created a limited edition bouquet in a rainbow theme to evoke the Pride rainbow flag! We adore this colourful bouquet and how it celebrates the spectrum of sexuality and gender. As a reminder, each bouquet is £10 and the full £10 from each bouquet will be going to LGBT Youth Scotland. Find out more and order here. 

Tell us, how are you celebrating Pride this year? 💓💚💛🤎❤️💙🧡🖤🤍 

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